You will learn how to:

• Develop specific areas of the public speaking skill-set that seldom get attention but make the difference between a ho-hum presentation and a powerfully persuasive one; 
• Capture your listeners’ attention and create a positive impression with your first sentence; 
• Structure your information so listeners understand and remember your message; 
• Diagnose resistance to your ideas and apply appropriate strategies to overcome it; 
• Make a simple yet powerful mental shift that simultaneously calms your nerves and builds rapport with your listeners; and 
• Adjust your message and methods depending on the context, size and formality of the occasion.